CRUSH® is Anilogics’ flagship deer attractant line, built around five high-appeal flavors that deer can’t walk past. From Acorn and Apple to Persimmon, Sugar Beet, and Wild Berry, every formula delivers real flavor cues that match the natural food sources deer key in on from Summer through the rut. Every granular and liquid product in the lineup includes Ani-Shield TX4®, a proprietary blend of essential oils, probiotics, chelated micro minerals, and vitamins formulated to support deer health at every visit.
The CRUSH® lineup gives you the flexibility to hunt the way you want. Use the granular or liquid formats to condition a spot quickly or refresh a site between sits. Deploy a block or brick for a low-maintenance, long-season setup. Layer formats at the same location to build scent depth, hold deer longer, and put more encounters on camera and in range.
The right CRUSH® format depends on how often you can get to your hunting site, what kind of scent draw you need, and how long you want each application to last. Most serious hunters run more than one format at the same location to build a layered, consistent attraction point.
What is the difference between CRUSH® Concoction and standard CRUSH® Granular?
Both are 5-lb granular attractants with 16% protein and Ani-Shield TX4®, but they differ in flavor structure. CRUSH® Granular is a single-flavor product available in five options: acorn, persimmon, and wild berry, making it the right choice when you want to target a specific food source deer are already keying in on. CRUSH® Concoction blends apple, and persimmon in a single bag, offering broader multi-flavor appeal for hunters who want to cast a wider scent net without managing separate products.
What makes Camo CRUSH® different from regular CRUSH® Granular?
Camo CRUSH® shares the same 5-lb size, 16% protein content, and Ani-Shield TX4® formula as CRUSH® Granular, but it uses a dirt-colored granule designed to blend naturally into the ground. The covert appearance makes Camo CRUSH® a better fit for trail camera sites where you want the attractant to stay visually neutral in photos and video. The flavor profile is also distinct: an apple, wild berry, and persimmon multi-flavor blend rather than a single-flavor option.
What is the difference between the CRUSH® Block and CRUSH® Brick?
The main differences are size, duration, and use case. The CRUSH® Block weighs 20 lbs, includes mold inhibitors for wet-weather durability, and is built for long-term primary site attraction. The CRUSH® Brick weighs just 4 lbs, making it better suited for satellite locations, or adding a secondary stop alongside a larger setup. Both are available in five flavors and work well as part of a layered site with granular and liquid formats.
Which CRUSH® flavor performs best in my region?
Regional vegetation and native food sources are the best guide. Apple and Wild Berry perform well across a wide range of habitats and are strong performers in the Midwest and Northeast where fruit-bearing trees are common. Persimmon is a reliable choice throughout the Southeast and mid-South, where wild persimmon is a native food source deer actively seek in Fall. Acorn is a versatile year-round option in hardwood timber country. Sugar Beet appeals to deer in agricultural regions where beet crops are part of the landscape. Browse the full flavor options in CRUSH® Granular and CRUSH® Block to match your hunting area.
How do I layer CRUSH® formats at the same site to increase effectiveness?
Layering formats creates a stronger, longer-lasting scent signature that deer encounter in multiple ways. A reliable approach: anchor the site with a CRUSH® Block or CRUSH® Brick for long-duration hold, pour CRUSH® Granular around the base to condition the soil and expand the scent footprint, then apply CRUSH® Liquid on surrounding vegetation to widen the draw area. Matching flavors across all formats keeps the scent profile cohesive. The CRUSH® Apple Bundle and CRUSH® Wild Berry Bundle pair granular and liquid in the same flavor to simplify this approach from the start.
How long does a CRUSH® Block last at an active site?
Duration varies based on deer pressure, weather, and soil conditions. The CRUSH® Block weighs 20 lbs and includes mold inhibitors that help it hold up through wet conditions without breaking down quickly after rain. At a moderately active site, expect it to last several weeks. At high-pressure locations with heavy deer traffic, consumption will be faster. Pairing the block with CRUSH® Granular or CRUSH® Liquid extends the site’s draw between replacements by keeping fresh scent active in the area.
Can I run CRUSH® and Black Ops® attractants at the same site?
Yes. CRUSH® and Black Ops® are built around different scent profiles, so running both at the same property broadens your overall draw. CRUSH® is flavor-forward, targeting deer’s food drive with fruit and crop-based attractants. Black Ops® operates on a different scent approach designed to appeal to a wider range of deer triggers. Running a CRUSH® Block or Granular at a primary feeding area alongside Black Ops® Granular or Liquid at a nearby scrape or travel route gives deer multiple contact points with different scent cues. Compare the full options in the Anilogics attractant lineup to build the right combination for your setup.